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7. State Pollution Control Board (SPCB) environmental conservation and river rejuvenation.
Regulations: The Tamil Nadu Pollution Control This could include zoning regulations to prevent
Board (TNPCB) enforces various regulations to further industrial encroachment along the riverbanks
control and prevent pollution in the state. These and promote sustainable land use practices.
regulations include guidelines for industries to By implementing these policies and
manage their pollution levels and ensure compliance developmental plans, the challenges faced by the
with environmental norms. Kosasthalaiyar River Creek in Ennore can be
These existing policies, if effectively implemented effectively addressed, leading to a cleaner and
and enforced, can help overcome pollution in the healthier river environment for the benefit of local
Kosasthalaiyar River Creek in Ennore and improve communities and ecosystems.
the overall environmental quality of the region. REFRENCES
4. PROPOSED STRATEGIES FOR ENHANCING [1]. Jayaprakash, M. et al. (2005). “A baseline study of physico-
POLLUTION CONTROL AND BOOSTING chemical parameters and trace metals in waters of Ennore
EMPLOYMENT IN THE ENNORE REGION Creek, Chennai, India”, Marine pollution bulletin, 50(5), pp.
583–589.
1. Pollution Control Policies: Implement strict
regulations on industrial discharge and sewage [2]. Kumar, C.S., Jaikumar, M. and Robin, R.S. (2013) ‘Heavy
metal concentration of sea water and marine organisms in
treatment to improve water quality. Require industries Ennore Creek, Southeast Coast of India’, The Journal of
to adopt cleaner production processes and invest in [Preprint]. Available at:
pollution control technologies. https://www.researchgate.net/profile/Muthuswamy-
Jaikumar/publication/272295761_Heavy_metal_concentration
2. Employment Opportunities: One of the major _of_seawater_and_marine_organisms_in_Ennore_creek_south
concerns for the villagers is about the well-being of east_coast_of_India/links/5818363108ae90acb242a5af/Heavy-
the next generation. Even though they have access to metal-concentration-of-seawater-and-marine-organisms-in-
education and are degree holders, they don't have Ennore-creek-southeast-coast-of-
permanent jobs, and work on daily wages or India.pdfhttps://commons.wmu.se/cgi/viewcontent.cgi?article=
1671&context=all_dissertations.
contracted jobs. The provision of permanent jobs [3]. R., P. and Govindarajulu, B. (2023) “Transportation of
would be a productive idea for the youth of the microplastics from the rural area into the urban area of the
region. Kosasthalaiyar River in the metropolitan city of Chennai”,
Regional Studies in Marine Science, 66, p. 103151.

[4]. Khan, A.S., Kumar, M.S. and Chella, R.S. (2022) ‘Risk
3. Solid Waste Management: Implementation of communication and capacity-building: A case study on
effective solid waste management practices to prevent framing CBA strategies of artisanal fishing communities to
littering and ensuring proper disposal of solid waste sea-level rise using BASIEC’, Climate Services, 26, p. 100299.
promotes recycling and waste-to-energy initiatives [5]. SE vARA, K. et al. (no date) “Ennore Creek, Southeast Coast
which reduce the amount of waste disposed of in of India”. Available at: https://www.academia.edu/
download/47445377/Distribution_of_nondetrital_trace_metals
landfills. 20160722-18437-1yla3o6.pdf.
4. Erosion Control Measures: Implementation of [6]. Seshan, B.R.R., Natesan, U. and Deepthi, K. (2012)
soil conservation measures along the riverbanks to “Geochemical evidence of terrigenous influence in sediments
prevent erosion. This could include planting of Buckingham canal, Ennore, Southeast coast of India”,
Environmental Earth Sciences, 66(2), pp. 489–503.
vegetation, constructing retaining walls, and
constructing erosion control structures. [7]. Ramkumar, V.S. (2014) ‘Studies on methanogenic consortia
associated with mangrove sediments of Ennore’, Journal of
5. Ecological Restoration: Restore the ecology of Environmental Biology/Academy of Environmental Biology,
the riverfront area by planting native vegetation, India, 35(4), pp. 649–654.
creating green spaces, and restoring wetlands. This [8]. Buvaneshwari, S., Ravichandran, V. and Mudgal, B.V. (2014)
will help improve biodiversity, create habitat for “Thermal pollution modelling of cooling water discharge into a
closed creek system”. Available at: https://nopr.niscpr.res.in/
wildlife, and enhance the overall ecological balance handle/123456789/34462.
of the area. (Jiang, Li and Huang, 2022) [9]. Jiang, Y., Li, X. and Huang, J. (2022) ‘Zoning Optimization
6. Community Participation: Involve local Method of a Riverfront Greenspace Service Function Oriented
communities in the planning and implementation of to the Cooling Effect: A Case Study in Shanghai’,
International Journal of Environmental research and public
river rejuvenation projects. Raise awareness about the health, 19(23). Availableat: https://doi.org/10.3390/
importance of environmental conservation and ijerph192316191.
encourage community participation in river clean-up
drives and conservation efforts.
7. Long-term Planning: Develop long-term plans
for sustainable development that prioritize
ISBN: 978-604-80-9779-0